250 King E.
Downtown Toronto
A NEW MONUMENT OF SOPHISTICATION AND PRESENCE ON TORONTO’S PRESTIGIOUS KING STREET. RISING 43 FLOORS, THIS CAPTIVATING COMMUNITY OFFERS 509 PREMIUM RESIDENTIAL UNITS IN THE HEART OF A HIGHLY-COVETED DOWNTOWN NEIGHBOURHOOD.
The Building

THE BUILDING

A TIMELESS EXPRESSION. A STRIKING EXAMPLE OF COMPELLING ARCHITECTURAL INTENTION. ALLURE IS AN OBJECT OF DESIRE THAT FEW WILL BE ABLE TO CALL HOME – A VISION THAT CALLS TO BE EXPLORED.

Allure Image

LOCATION

DOWNTOWN TORONTO IS NOT A STOREY THAT NEEDS TO BE TOLD. WITH A LOCATION RIVALLING OTHER MAJOR GLOBAL METROPOLITION CENTRES SUCH AS NEW YORK AND LONDON, ALLURE’S PRIME LOCATION PLACES YOU RIGHT AT THE CENTER OF THE CITY’S INCREDIBLE NEXT WAVE OF GROWTH. THIS IS WHERE DISTINCTION MEETS INNOVATION.

100

WALK SCORE

100

TRANSIT SCORE

98

BIKE SCORE

Unimpeded Exploration.

THE CITY OPENS BEFORE YOU AT ALLURE. WITH THE STREETCAR ONLY A MINUTE AWAY FROM HOME, YOU ENJOY UNPARALLELED ACCESS TO THE CITY’S COMPREHENSIVE TRANSIT SYSTEM AND, SOON, TORONTO’S NEW ONTARIO LINE – SET TO BE THE MAIN EAST-WEST CONNECTION. WITH SERVICE EVERY 90 SECONDS, EVERYWHERE IS WITHIN YOUR REACH. DOWNTOWN TORONTO IS LIMITLESS.

YOUR ROLLS-ROYCE
CHAUFFEUR AWAITS

TRAFFIC AND PARKING ARE NO LONGER A CONCERN FOR YOU AS YOU ARE BEING CHAUFFEURED IN THE ALLURE ROLLS-ROYCE. BE FURTHER INSPIRED AS YOU THINK CLEARLY WHILE SURROUNDED BY HAND-FINISHED MATERIALS. WHILE SOME IMPRESS OTHERS, YOU IMPRESS YOURSELF AS YOU ARRIVE AT YOUR DESITINATION. SCHEDULE WITH EASE, THEN PUT YOUR FEET UP. NEVER FEELING ORDINARY, EVERY TRIP IS AN EXPERIENCE IN THE ALLURE ROLLS-ROYCE.

Map
Dining
  1. LOUIX LOUIS
  2. AGAINST THE GRAIN
  3. EL CATRIN DESTILERIA
  4. PURE SPIRITS OYSTER BAR
  5. WILDLY DELICIOUS AT THE DISTILLERY
  6. SAKS FOOD HALL BY PUSATERI'S
  7. CAFÉ ORO DI NAPOLI
  8. SUD FORNO
  9. CARISMA
  10. CHOTTO MATTE
  11. HENDRIKS RESTAURANT
  12. MOTORINO CITTA
  13. WOODS RESTAURANT AND BAR
  14. HY'S STEAKHOUSE & COCKTAIL BAR
  15. LEÑA RESTAURANTE
Drinks/pubs
  1. SPIRITHOUSE TORONTO
  2. THE CARBON BAR
Cafes & bakeries
  1. BALZAC'S COFFEE
  2. SWEETIE PIE
  3. BRICK STREET BAKERY
  4. NEO COFFEE BAR
Entertainment
  1. MASSEY HALL
  2. SCOTIABANK ARENA
  3. CINEPLEX CINEMAS
  4. YONGE-DUNDAS AND VIP
  5. CAA ED MIRVISH THEATRE
Shopping
  1. EATON CENTRE
  2. THE MARKET BY LONGO’S
  3. ST. LAWRENCE MARKET
  4. WINNERS
  5. LCBO
Fitness
  1. SWEAT AND TONIC
  2. BODY + SOUL FITNESS
attractions
  1. THE DISTILLERY DISTRICT
  2. GOODERHAM BUILDING
  3. NATHAN PHILIP’S SQUARE
  4. YONGE-DUNDAS SQUARE
Schools
  1. GEORGE BROWN COLLEGE
  2. TORONTO METROPOLITAN UNIVERSITY
  3. UNIVERSITY OF TORONTO
  4. ONTARIO COLLEGE OF ART & DESIGN
Parks
  1. ST. JAMES PARK
  2. SCULPTURE GARDENS
  3. MOSS PARK
  4. BERCZY PARK
  5. DAVID CROMBIE PARK
  6. SUGAR BEACH

AMENITIES

Amenities

Quiet the World

ALLURE IS UNLIKE ANY OTHER. OFFERING A CURATED SELECTION OF AMENITIES DELIVERING UNPARALLELED SERVICE AND HOSPITALITY. YOU'LL FIND A HOST OF COMFORTS HERE, ALL METICULOUSLY CONSIDERED TO BRING YOU CONSUMMATE LUXURY RANGING FROM THE EXCLUSIVE SPA TO THE PRIVATE SCREENING ROOM AND MORE.